/* IGRYBUILDS — light premium editorial design system */
:root{
  --ivory:#FAF7F1; --parchment:#F3EDE0; --sand:#E9DFCB; --card:#FFFDF8;
  --ink:#1C1814; --ink-soft:#5C5347; --muted:#8A7C66;
  --clay:#B4552D; --clay-deep:#8E3E1D; --gold:#C9A227;
  --line:#DED2B8; --line-soft:#EAE0CC;
  --serif:"Fraunces",Georgia,"Times New Roman",serif;
  --sans:"Inter",-apple-system,"Segoe UI",Arial,sans-serif;
  --ease:cubic-bezier(.22,1,.36,1);
}
*{margin:0;padding:0;box-sizing:border-box}
html{scroll-behavior:smooth}
html,body{overflow-x:hidden}
body{background:var(--ivory);color:var(--ink);font-family:var(--sans);font-size:17px;line-height:1.7;-webkit-font-smoothing:antialiased}
::selection{background:var(--clay);color:#fff}
img{max-width:100%;display:block}
a{color:inherit}
.wrap{max-width:1240px;margin:0 auto;padding:0 32px}
@media(max-width:640px){.wrap{padding:0 20px}}

/* type */
h1,h2,h3,.serif{font-family:var(--serif);font-weight:500;line-height:1.08;letter-spacing:-.01em}
.eyebrow{font-size:12px;letter-spacing:.22em;text-transform:uppercase;color:var(--clay);font-weight:700;margin-bottom:20px;display:flex;align-items:center;gap:12px}
.eyebrow::before{content:"";width:34px;height:2px;background:var(--clay);display:inline-block}
.sec-head{font-size:clamp(34px,4.6vw,58px);max-width:16ch;margin-bottom:18px}
.sec-sub{font-size:18px;color:var(--ink-soft);max-width:62ch}
section{padding:110px 0;position:relative}
@media(max-width:640px){section{padding:72px 0}}

/* nav */
.nav{position:fixed;top:0;left:0;right:0;z-index:100;transition:transform .45s var(--ease),background .3s,box-shadow .3s}
.nav-inner{max-width:1360px;margin:0 auto;padding:20px 32px;display:flex;align-items:center;justify-content:space-between}
.nav.scrolled{background:rgba(250,247,241,.88);backdrop-filter:blur(14px);box-shadow:0 1px 0 var(--line)}
.nav.hidden{transform:translateY(-100%)}
.brand{font-family:var(--serif);font-size:22px;font-weight:700;letter-spacing:.06em;text-decoration:none}
.brand em{font-style:normal;color:var(--clay)}
.nav-links{display:flex;gap:34px;align-items:center}
.nav-links a{text-decoration:none;font-size:14.5px;font-weight:500;color:var(--ink-soft);position:relative;transition:color .25s}
.nav-links a:hover,.nav-links a.active{color:var(--ink)}
.nav-links a::after{content:"";position:absolute;left:0;bottom:-5px;width:0;height:2px;background:var(--clay);transition:width .3s var(--ease)}
.nav-links a:hover::after{width:100%}
.btn{display:inline-flex;align-items:center;gap:10px;background:var(--ink);color:var(--ivory);padding:15px 30px;border-radius:100px;text-decoration:none;font-weight:600;font-size:15px;border:1px solid var(--ink);transition:transform .3s var(--ease),background .3s,color .3s;cursor:pointer}
.btn:hover{background:var(--clay);border-color:var(--clay);transform:translateY(-2px)}
.btn.ghost{background:transparent;color:var(--ink)}
.btn.ghost:hover{background:var(--ink);color:var(--ivory)}
.btn.small{padding:11px 22px;font-size:13.5px}
.burger{display:none;background:none;border:0;cursor:pointer;flex-direction:column;gap:6px;padding:8px}
.burger span{width:26px;height:2px;background:var(--ink);transition:.3s}
@media(max-width:900px){.nav-links{position:fixed;top:0;right:-100%;width:min(78vw,340px);height:100dvh;background:var(--ivory);flex-direction:column;align-items:flex-start;justify-content:center;padding:40px;gap:26px;transition:right .45s var(--ease);box-shadow:-20px 0 60px rgba(28,24,20,.12)}
.nav-links.open{right:0}.nav-links a{font-size:20px}.burger{display:flex}}

/* hero */
.hero{min-height:100svh;display:flex;align-items:center;padding:140px 0 90px;overflow:hidden}
#hero-canvas{position:absolute;inset:0;z-index:0;pointer-events:none}
.hero-inner{position:relative;z-index:1;width:100%}
.hero h1{font-size:clamp(52px,9.2vw,128px);max-width:12ch;margin:26px 0 28px}
.hero h1 .it{font-style:italic;color:var(--clay)}
.hero-sub{font-size:clamp(17px,2vw,21px);color:var(--ink-soft);max-width:58ch;margin-bottom:40px}
.hero-ctas{display:flex;gap:16px;flex-wrap:wrap}
.scroll-hint{position:absolute;bottom:34px;left:50%;transform:translateX(-50%);font-size:11px;letter-spacing:.28em;text-transform:uppercase;color:var(--muted);display:flex;flex-direction:column;align-items:center;gap:10px;z-index:1}
.scroll-hint::after{content:"";width:1px;height:44px;background:linear-gradient(var(--muted),transparent);animation:drip 1.8s ease-in-out infinite}
@keyframes drip{0%{transform:scaleY(0);transform-origin:top}45%{transform:scaleY(1);transform-origin:top}55%{transform:scaleY(1);transform-origin:bottom}100%{transform:scaleY(0);transform-origin:bottom}}
.hero-word{display:inline-block;overflow:hidden;vertical-align:bottom}
.hero-word>span{display:inline-block;transform:translateY(110%)}

/* trust band */
.trust{background:var(--ink);color:var(--ivory);padding:64px 0}
.trust .wrap{display:flex;align-items:center;justify-content:space-between;gap:40px;flex-wrap:wrap}
.trust h3{font-size:clamp(24px,3vw,36px);max-width:22ch}
.trust p{color:#CFC6B4;margin-top:12px;max-width:52ch}
.trust .btn{background:var(--ivory);color:var(--ink);border-color:var(--ivory)}
.trust .btn:hover{background:var(--clay);border-color:var(--clay);color:#fff}
.live-dot{display:inline-block;width:9px;height:9px;border-radius:50%;background:#7FB069;margin-right:10px;animation:pulse 2s infinite}
@keyframes pulse{0%,100%{opacity:1}50%{opacity:.35}}

/* lanes */
.lanes{display:grid;grid-template-columns:repeat(3,1fr);gap:24px;margin-top:56px}
@media(max-width:900px){.lanes{grid-template-columns:1fr}}
.lane{background:var(--card);border:1px solid var(--line);border-radius:22px;padding:44px 38px;position:relative;overflow:hidden;transition:transform .4s var(--ease),box-shadow .4s}
.lane:hover{transform:translateY(-8px);box-shadow:0 30px 60px rgba(28,24,20,.10)}
.lane .num{font-family:var(--serif);font-size:15px;color:var(--clay);letter-spacing:.14em;margin-bottom:18px}
.lane h3{font-size:30px;margin-bottom:14px}
.lane p{color:var(--ink-soft);font-size:15.5px;margin-bottom:22px}
.lane ul{list-style:none;margin-bottom:28px}
.lane li{font-size:14.5px;padding:9px 0;border-top:1px solid var(--line-soft);color:var(--ink-soft)}
.lane li:first-child{border-top:0}
.lane .go{font-weight:700;font-size:14.5px;color:var(--clay-deep);text-decoration:none;display:inline-flex;gap:8px;align-items:center}
.lane .go:hover{gap:14px}.lane .go{transition:gap .3s}

/* proof */
.proof{background:var(--parchment)}
.proof-grid{display:grid;grid-template-columns:1.1fr .9fr;gap:70px;align-items:center;margin-top:10px}
@media(max-width:900px){.proof-grid{grid-template-columns:1fr}}
.stat-row{display:grid;grid-template-columns:repeat(3,1fr);gap:20px;margin:38px 0}
.stat{border-left:2px solid var(--clay);padding-left:18px}
.stat b{font-family:var(--serif);font-size:40px;display:block;line-height:1}
.stat span{font-size:13.5px;color:var(--ink-soft)}
.shot{border-radius:20px;overflow:hidden;border:1px solid var(--line);box-shadow:0 40px 80px rgba(28,24,20,.14);background:var(--card)}
.shot .bar{display:flex;gap:7px;padding:14px 18px;border-bottom:1px solid var(--line-soft)}
.shot .bar i{width:11px;height:11px;border-radius:50%;background:var(--sand)}
.shot .bar i:first-child{background:var(--clay)}
.shot .page{padding:38px 34px;min-height:340px;display:flex;flex-direction:column;justify-content:center;gap:14px}
.shot .page .ph{height:14px;border-radius:7px;background:var(--sand)}
.shot .url{font-size:12.5px;color:var(--muted);letter-spacing:.06em}

/* process */
.steps{display:grid;grid-template-columns:repeat(4,1fr);gap:0;margin-top:60px;border-top:1px solid var(--line)}
@media(max-width:900px){.steps{grid-template-columns:1fr 1fr}}
@media(max-width:560px){.steps{grid-template-columns:1fr}}
.step{padding:38px 30px 10px;border-left:1px solid var(--line)}
.step:first-child{border-left:0}
.step .n{font-family:var(--serif);font-style:italic;font-size:15px;color:var(--clay);margin-bottom:12px}
.step h3{font-size:23px;margin-bottom:10px}
.step p{font-size:14.5px;color:var(--ink-soft)}

/* marquee */
.marquee{border-top:1px solid var(--line);border-bottom:1px solid var(--line);overflow:hidden;padding:22px 0;background:var(--ivory)}
.marquee-track{display:flex;gap:64px;white-space:nowrap;width:max-content;animation:mq 30s linear infinite}
.marquee span{font-family:var(--serif);font-size:24px;font-style:italic;color:var(--ink-soft)}
.marquee span b{color:var(--clay);font-style:normal}
@keyframes mq{to{transform:translateX(-50%)}}

/* cta band */
.cta-band{background:var(--clay);color:#FFF8EE;border-radius:28px;padding:clamp(48px,6vw,88px);text-align:center;position:relative;overflow:hidden}
.cta-band h2{font-size:clamp(34px,5vw,62px);max-width:20ch;margin:0 auto 18px}
.cta-band p{opacity:.92;max-width:54ch;margin:0 auto 34px;font-size:17px}
.cta-band .btn{background:#FFF8EE;color:var(--clay-deep);border-color:#FFF8EE}
.cta-band .btn:hover{background:var(--ink);border-color:var(--ink);color:#fff}
.cta-band .alt{margin-top:22px;font-size:14.5px}
.cta-band .alt a{color:#fff;font-weight:700}

/* footer */
footer{background:var(--ink);color:#B9AE97;padding:80px 0 36px;margin-top:0}
.foot-grid{display:grid;grid-template-columns:1.4fr 1fr 1fr;gap:50px;margin-bottom:60px}
@media(max-width:800px){.foot-grid{grid-template-columns:1fr}}
.foot-brand{font-family:var(--serif);font-size:26px;color:var(--ivory);margin-bottom:16px}
.foot-brand em{font-style:normal;color:var(--clay)}
footer p{font-size:14.5px;max-width:38ch}
.foot-h{font-size:12px;letter-spacing:.2em;text-transform:uppercase;color:var(--gold);margin-bottom:18px;font-weight:700}
.foot-links{list-style:none}
.foot-links a{color:#B9AE97;text-decoration:none;font-size:15px;display:block;padding:6px 0;transition:color .25s}
.foot-links a:hover{color:#fff}
.foot-base{border-top:1px solid #38322A;padding-top:28px;display:flex;justify-content:space-between;gap:20px;flex-wrap:wrap;font-size:13px}

/* service cards */
.svc-grid{display:grid;grid-template-columns:repeat(3,1fr);gap:22px;margin-top:54px}
@media(max-width:1000px){.svc-grid{grid-template-columns:1fr 1fr}}
@media(max-width:640px){.svc-grid{grid-template-columns:1fr}}
.svc{background:var(--card);border:1px solid var(--line);border-radius:18px;padding:36px 32px;display:flex;flex-direction:column;transition:transform .35s var(--ease),box-shadow .35s}
.svc:hover{transform:translateY(-6px);box-shadow:0 24px 50px rgba(28,24,20,.09)}
.svc .k{font-size:12px;letter-spacing:.18em;color:var(--clay);font-weight:700;margin-bottom:14px}
.svc h3{font-size:22px;margin-bottom:10px}
.svc p{font-size:14.5px;color:var(--ink-soft);margin-bottom:14px;flex:1}
.svc .best{font-size:13px;color:var(--ink-soft);border-top:1px solid var(--line-soft);padding-top:14px;margin-bottom:16px}
.svc .best b{color:var(--ink)}
.svc .row{display:flex;justify-content:space-between;align-items:center;gap:10px}
.price{font-size:13px;font-weight:700;color:var(--clay-deep)}
.demo-link{font-size:13.5px;font-weight:700;color:var(--clay-deep);text-decoration:none}
.demo-link:hover{text-decoration:underline}

/* work page */
.case{background:var(--card);border:1px solid var(--line);border-radius:24px;overflow:hidden;margin-top:54px}
.case-body{padding:clamp(36px,5vw,70px)}
.case-body h3{font-size:clamp(28px,3.6vw,44px);margin-bottom:16px}
.case-cols{display:grid;grid-template-columns:1fr 1fr;gap:44px;margin-top:34px}
@media(max-width:800px){.case-cols{grid-template-columns:1fr}}
.case-cols h4{font-size:13px;letter-spacing:.18em;text-transform:uppercase;color:var(--clay);margin-bottom:14px;font-weight:700}
.case-cols ul{list-style:none}
.case-cols li{font-size:15px;padding:10px 0;border-bottom:1px solid var(--line-soft);color:var(--ink-soft)}
.honest{background:var(--parchment);border:1px dashed var(--clay);border-radius:16px;padding:26px 30px;margin-top:34px;font-size:15px;color:var(--ink-soft)}
.honest b{color:var(--ink)}
.concept-grid{display:grid;grid-template-columns:repeat(3,1fr);gap:22px;margin-top:54px}
@media(max-width:900px){.concept-grid{grid-template-columns:1fr}}
.concept{border:1px solid var(--line);border-radius:18px;overflow:hidden;background:var(--card)}
.concept .art{height:190px;display:flex;align-items:center;justify-content:center;font-family:var(--serif);font-style:italic;font-size:26px;color:var(--ivory)}
.concept .art.c1{background:#B4552D}.concept .art.c2{background:#5C6B4C}.concept .art.c3{background:#8E3E1D}
.concept .tx{padding:30px 28px}
.concept .tag{display:inline-block;font-size:11px;font-weight:700;letter-spacing:.14em;text-transform:uppercase;background:var(--sand);color:var(--clay-deep);padding:6px 12px;border-radius:20px;margin-bottom:14px}
.concept h3{font-size:23px;margin-bottom:8px}
.concept p{font-size:14.5px;color:var(--ink-soft)}

/* demo strip on home */
.demo-strip{display:grid;grid-template-columns:repeat(4,1fr);gap:18px;margin-top:50px}
@media(max-width:900px){.demo-strip{grid-template-columns:1fr 1fr}}
.demo-card{border:1px solid var(--line);border-radius:16px;overflow:hidden;background:var(--card);text-decoration:none;transition:transform .3s var(--ease)}
.demo-card:hover{transform:translateY(-5px)}
.demo-card .thumb{height:150px;display:flex;align-items:center;justify-content:center;font-size:40px;background:var(--parchment)}
.demo-card .tx{padding:18px 20px}
.demo-card h4{font-size:16.5px;margin-bottom:4px}
.demo-card span{font-size:12.5px;color:var(--muted);letter-spacing:.06em}

/* about */
.about-hero h1{font-size:clamp(44px,6.5vw,88px);max-width:14ch}
.story{font-size:clamp(19px,2.4vw,25px);line-height:1.65;font-family:var(--serif);max-width:34ch}
.story-grid{display:grid;grid-template-columns:1.2fr .8fr;gap:60px;margin-top:56px;align-items:start}
@media(max-width:900px){.story-grid{grid-template-columns:1fr}}
.principles{display:grid;grid-template-columns:1fr 1fr;gap:22px;margin-top:50px}
@media(max-width:700px){.principles{grid-template-columns:1fr}}
.prin{border-top:2px solid var(--ink);padding-top:20px}
.prin .n{font-family:var(--serif);font-style:italic;color:var(--clay);font-size:15px}
.prin h3{font-size:20px;margin:8px 0}
.prin p{font-size:14.5px;color:var(--ink-soft)}
.photo-ph{border:1px dashed var(--clay);border-radius:18px;min-height:420px;display:flex;flex-direction:column;align-items:center;justify-content:center;gap:12px;color:var(--muted);background:var(--parchment);text-align:center;padding:30px}
.photo-ph .frame{width:120px;height:120px;border-radius:50%;border:2px dashed var(--clay);display:flex;align-items:center;justify-content:center;font-size:40px}

/* contact */
.contact-grid{display:grid;grid-template-columns:1.15fr .85fr;gap:56px;margin-top:54px;align-items:start}
@media(max-width:900px){.contact-grid{grid-template-columns:1fr}}
.form{background:var(--card);border:1px solid var(--line);border-radius:22px;padding:44px 40px}
.field{margin-bottom:22px}
.field label{display:block;font-size:13.5px;font-weight:700;letter-spacing:.04em;margin-bottom:9px}
.field input,.field select,.field textarea{width:100%;border:1px solid var(--line);border-radius:12px;padding:15px 17px;font-size:15.5px;font-family:var(--sans);background:var(--ivory);color:var(--ink);transition:border .25s}
.field input:focus,.field select:focus,.field textarea:focus{outline:0;border-color:var(--clay)}
.field textarea{min-height:130px;resize:vertical}
.consent{display:flex;gap:12px;align-items:flex-start;font-size:13.5px;color:var(--ink-soft);margin:6px 0 26px}
.consent input{margin-top:5px;accent-color:var(--clay)}
.side-card{background:var(--ink);color:var(--ivory);border-radius:22px;padding:44px 40px;margin-bottom:22px}
.side-card h3{font-size:26px;margin-bottom:12px}
.side-card p{color:#CFC6B4;font-size:15px;margin-bottom:22px}
.side-card .big{font-family:var(--serif);font-size:30px;color:#fff;text-decoration:none;display:block;margin:6px 0}
.side-card .big:hover{color:var(--gold)}

/* reveal defaults (JS animates) */
.rv{opacity:0;transform:translateY(36px)}
.no-js .rv{opacity:1;transform:none}

/* ads teaser */
.ad-grid{display:grid;grid-template-columns:repeat(4,1fr);gap:18px;margin-top:50px}
@media(max-width:1000px){.ad-grid{grid-template-columns:1fr 1fr}}
@media(max-width:560px){.ad-grid{grid-template-columns:1fr}}
.ad-card{background:var(--ink);color:var(--ivory);border-radius:18px;overflow:hidden;text-decoration:none;transition:transform .35s var(--ease)}
.ad-card:hover{transform:translateY(-6px)}
.ad-card .stage{aspect-ratio:16/9;display:flex;align-items:center;justify-content:center;position:relative;background:radial-gradient(circle at 30% 20%,#3A2E1E,#1C1814)}
.ad-card .play{width:64px;height:64px;border-radius:50%;background:var(--clay);display:flex;align-items:center;justify-content:center;font-size:20px;color:#fff;transition:transform .3s}
.ad-card:hover .play{transform:scale(1.12)}
.ad-card .tx{padding:22px 24px}
.ad-card h4{font-size:18px;margin-bottom:6px}
.ad-card p{font-size:13.5px;color:#B9AE97}

/* blog */
.post{max-width:760px;margin:0 auto}
.post h1{font-size:clamp(34px,4.6vw,54px);margin:22px 0 20px}
.post h2{font-size:28px;margin:46px 0 16px}
.post p{margin-bottom:20px;color:#2E2820}
.post ul{margin:0 0 22px 22px;color:#2E2820}
.post li{margin-bottom:10px}
.tldr{background:var(--parchment);border-left:3px solid var(--clay);border-radius:0 14px 14px 0;padding:24px 28px;margin:30px 0;font-size:15.5px}
.faq{border-top:1px solid var(--line);margin-top:50px}
.faq h2{margin-bottom:10px}
.faq details{border-bottom:1px solid var(--line-soft);padding:18px 0}
.faq summary{font-weight:700;cursor:pointer;font-size:16.5px}
.faq details p{margin:12px 0 4px;color:var(--ink-soft);font-size:15px}